The man behind IPhone’s Design is leaving Apple!
“Jony is a singular figure in the design world and his role in Apple’s revival cannot be overstated, from 1998’s groundbreaking iMac to the iPhone and the unprecedented ambition of Apple Park, where recently he has been putting so much of his energy and care,”
– Tim Cook
Jony Ive led a design team that created a wide of consumer electronics’ most iconic devices, including the iPhone, iPod and various Mac models.
“After nearly 30 years and countless projects, I am most proud of the lasting work we have done to create a design team, process and culture at Apple that is without peer. Today it is stronger, more vibrant and more talented than at any point in Apple’s history,”
– Said Jony Ive
He will be leaving the company at the end of 2019 to form an independent design company with Apple as his client.
He will naming his new company LoveFrom, Which he says that a conversation with Steve jobs inspired him,
He plans to recruit Apple designer Marc Newson, his long-time collaborator, for his new firm, he told the FT. Together, Ive says, they will continue the work that they started at Apple.