This new film was entirely shot in Dubai. This ad is in Arabic with English subtitles, It’s rare for a global brand to create a campaign such as this one.
“if you have a body – you are an athlete and with this film we hope to inspire you, the women, and girls of the region to pursue that passion for sport or to try it for the first time #justdoit”
The Film features a common line
“What will they say about you”
– Nike Middle East